The Natural Dentist Charcoal Whitening Toothpaste uses only activated charcoal that comes from coconut husks that have been burned, purified, activated and ground into a fine powder. The Toothpaste is Fluoride-Free and has the time-tested therapeutic value of 20% purified Aloe vera! The product contains no artificial sweeteners, flavors or dyes and, most particularly, no sodium lauryl sulfate (SLS). It comes in a unique Cocomint flavor which is a pleasant-tasting combination of coconut and mint.