XEROX People often say “xerox” when they mean “photocopy.” But Xerox is not the act itself. It’s a brand, one with a story that changed how we share ideas. It all began in 1906 with a small company called Haloid, making photo paper in New York. Years later, in 1938, a man named Chester Carlson created a new way to copy text using static electricity and dry powder. He called it xerography. It seemed strange at the time, but one man believed in it. His name was Joseph C. Wilson, and he helped brin