To create a conversion, identify a key event in Google Analytics that measures an important interaction. Then in Google Ads, create a new conversion based on this key event. After you create the …

Why use conversion measurement Learn which keywords, ads, ad groups, and campaigns are best at driving valuable customer activity. Understand your return on investment (ROI) and make better …

Website conversion measurement analyzes specific actions that users take on your website after interacting with your Google Ads. These metrics can provide insights into user behavior and …

A conversion is created from a Google Analytics event and provides a consistent way of measuring important actions in both Google Analytics and Google Ads. A conversion helps you improve your …

Conversion Eine Conversion ist eine Aktion, mit der Sie die Leistung Ihrer Werbekampagnen messen und Ihre Gebotsstrategie optimieren können. Sie umfasst Klicks, Käufe und alle Arten von …

In Analytics, conversions and Ecommerce transactions are credited to the last campaign, search, or ad that referred the user when he or she converted. But what role did prior website referrals, searches, …

Le taux de conversion est calculé en divisant simplement le nombre de conversions par le nombre total d'interactions avec une annonce ayant généré une conversion au cours d'une période donnée. Par …

If you’re currently using offline conversion imports, we highly recommend upgrading to enhanced conversions for leads using the Google Ads Data Manager. Enhanced conversions for leads is an …

Mit Conversion-Werten können Sie die tatsächlichen Auswirkungen Ihrer Werbekampagnen auf den geschäftlichen Erfolg genauer messen und optimieren. Wenn Sie Ihren Conversions Werte …

Learn more about conversion modeling and measurement data Watch Fundamentals of conversion modeling in Google Ads Learn how conversion modeling improves your marketing with new sources …