Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. If you’re a seasoned professional in your industry, you have ...

The success of any newly launched business is going to hinge on how much visibility and trust it can generate. Public relations can effectively bridge the gap between a great idea and a profitable ...

Get key insights on public relations, agency management, SEO, and success measurement. Discover essential takeaways to enhance your PR program. Staying ahead in public relations requires continuous ...

Empowers startups to create brand visibility momentum via funding announcement and 2 additional announcements; media coverage secured across the spectrum of business, technology and vertical press ...

Here's an oft-debated subject among writers, journalists, PR practitioners and other pursuers of the trivial: Does "op-ed" refer to "opposite" the "edit"orial page or is it short for "opinions and ...

When Ottawa announced a new federal program that would provide a path to permanent residency (PR) for temporary foreign workers in Canada, the effort was welcomed by many. Under the program, 30,000 ...