D2C brands in India continue to rely on increasingly expensive performance marketing to sustain sales. Bold Care, best known for its viral ads, has found a way to cut back on that dependence: celebs ...

If you’ve ever caught yourself “just watching one more” short video… You already understand the power of Reels Media.

Andhra Pradesh’s proposal to restrict social media access for children under 13 is igniting a national conversation on digital childhood, mental health and the boundaries of technology ...

X is testing a new ad format that adds shopping prompts beneath product mentions, raising fresh questions about trust, ads, and user intent.

Jayant Balan, Head – RAC Business at Voltas, and Pragya Bijalwan explain how the brand is refining its marketing strategy to appeal to the new-generation consumer ...

A growing cohort of CMOs is quietly treating experiential marketing not as a nice-to-have brand moment but as core ...

ある町にふたつの商店があると仮定しよう。客は価格が安いほど得をするため、商店同士は最安値を競い合わざるをえない。利益の少なさに耐えかねた両店の店主が、ある夜、場末の居酒屋で密かに相談する。競争をやめ、そろって価格を上げれば、双方に利益が出るのではないか。 だが、このような人為的な価格操作は、価格カルテル、あるいは談合と呼ばれ、古くから違法とされてきた。どちらの商店もそこまでのリスクを冒すことは避け ...

The philosopher Hannah Arendt wrote in The Origins of Totalitarianism that “a mixture of gullibility and cynicism is ...

The Book Exchange of Foley is the kind of place that makes you wonder why anyone ever pays full price for books, and it’s ...

Billboard's 2026 Global Power Players list is revealed, featuring the music industry's top executives driving success outside the U.S.

Obesity and type 2 diabetes are deeply interconnected. Yet, many diabetes prevention programs fail to adequately treat ...

The Epstein files expose how systems shield powerful men while survivors continue their long fight for justice.