Sandisk has reimagined its WD Black and WD Blue SSDs, unveiling the new Optimus series designed specifically for gamers, creators, and professionals.

NVMe drives to live on under the Optimus banner WD Black and Blue SSDs are some of the most widely recognized client drives on the market, but their branding is about to disappear. Following Western ...

At CES 2026, Sandisk announced Sandisk Optimus as the new name for its internal SSD lineup for gamers, creators and professionals. Featuring new packaging and product design is inspired by the company ...

Bye, bye, WD Black.

SSDs from the WD Black and WD Blue series are a thing of the past. Sandisk is instead digging up an old brand name.

The Optimus family will be segmented into three lines: elite-performing Optimus GX Pro SSDs, gaming-oriented Optimus GX drives, and Optimus SSDs.

The transition marks the unspooling of the 2015 merger between the two firms, when Western Digital paid $19 billion for SanDisk to combine hard drive and ...

Sandisk today unveiled the WD_BLACK SN8100 NVMe SSD with PCIe Gen 5.0 technology, a cutting-edge internal SSD with high speeds and capacities for gaming, content creation and AI workloads. The SSD can ...

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In late 2023, storage company Western Digital announced plans to split itself into two companies. One, which would still be called Western Digital, would focus on spinning hard drives, which are no ...

The WD Black SN8100 (starts at $179.99 for 1TB, $279.99 for 2TB as tested) is the first WD-branded PCI Express 5.0 solid-state drive (SSD) to come to market, but it was well worth the wait. The SN8100 ...