Cold calling scripts are the most commonly recommended tool to assist a new salesperson in prospecting for sales. However, cold calling scripts are frequently overused, abused, and relied upon as ...

Nevertheless, cold-calling is terrifying for many sales reps. You’re trying to sell a new prospect on a product they know little or nothing about. And you don’t know if you’ll upset them by calling or ...

B2B cold calling can be difficult, but if you know the most effective tactics and approaches, cold calling can be a very powerful way to generate more revenue and gain more leads. Businesses have used ...

People’s expectations of marketing and sales have changed. They are increasingly sceptical about advertising claims. They are wary of contact from people they don’t know, who may be scammers. And they ...