Learn how to clarify and leverage what your business stands for, what it offers, and how it differentiates itself from competitors. Learn how to clarify and leverage what your business stands for, ...

As one who has been developing and coaching various industry leaders for years, I find it perplexing that most of these leaders, as capable as they are, have a hard time expressing their value ...

バリュープロポジションキャンバス(Value Proposition Canvas, VPC)は、自社の製品やサービスと顧客のニーズとのずれを可視化するためのフレームワークです。ずれを可視化することで、製品・サービスの改善や新商品の開発に役立てます。ここからは、より詳しい ...