Unity's CEO Just Explained Why Google's AI Can't Replace Game Engines (And He's Right)

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In ...

Unity boss claims engine's next generative AI update will let users prompt "full casual games" into existence, just by using natural language

Unity CEO Matthew Bromberg says an update to its game engine will soon enable users to "prompt full casual games into ...

Unity AI: Unity boss promises casual games by text command

According to Game Developer, Bromberg explicitly spoke of "complete casual games" – so Unity is not promising that blockbuster productions can suddenly be cobbled together via text commands. However, ...
Pocket Gamer.Biz

Unity 6 goes live: Under the hood of the game engine's latest AI, web and mobile tools

It’s been almost 20 years since the original Unity game engine opened up to developers, kickstarting a mission to democratise game development. The industry has come a long way since then, from ...
Pocket Gamer.Biz

Unity game engine "competitive advantage" for AI ads platform Vector

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
TweakTown

Unity 6 Engine teased in absolutely gorgeous Time Ghost demo: this would melt your PC

Unity has just shown off a new tech demo it's calling "Time Ghost" and it looks pretty spectacular, check out the 4K trailer below: The team that worked on the beautiful The Blacksmith, Book of the ...
Sportskeeda

What is the new Unity Engine policy? Pricing model results in backlash from game developers

The company behind the massive game creation software finds itself in hot waters after announcing a new pricing model (Image via Unity) Unity has been the go-to engine for video game developers, ...