Starbucks is making changes to its rewards program, requiring members to spend more to earn some popular freebies. Starting February 13, members will need 100 stars - Starbucks' term for points - to ...

If you’re a card-carrying Starbucks devotee, get ready — the company is revamping its rewards program in a big way for the first time since 2016, altering its tier levels and the perks that come with ...

Soon, you’ll be able to earn Starbucks rewards no matter what you're buying. The coffee chain is majorly expanding its rewards program, with an upcoming Visa card that allows customers to earn rewards ...

Starbucks has one of the most successful loyalty programs in the world of retail and restaurants, with over 11 million active members. But the coffee chain is overhauling its “Starbucks Rewards” ...

Ahead of its annual shareholders meeting Wednesday, Starbucks announced plans to switch up its North American loyalty program in a bid to keep growing its membership as it continues rolling out ...

A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol. The coffee chain is eliminating the 25-star bonus for rewards program members ...

NEW YORK (AP) — Starbucks says it will introduce a prepaid card by the end of the year that lets people earn points for its rewards program. The Seattle-based company plans to offer the card through ...

Loyalty programs can be an excellent way for consumers to earn freebies while supporting their favorite brands. If you're a coffee drinker, your go-to coffee place might be Starbucks or Dunkin'. Both ...

Let's be honest: Rewards programs are clever marketing ploys to ensure that consumers remain loyal to specific brands and companies. And guess what? They totally work. In fact, the average American ...