Find out how Snapchat's Lens creators make whacky and whimsical lenses in a jiffy. Building Snapchat lenses is not rocket science — that’s what the team at Snapchat wants everyone to know. It is ...

Snapchat celebrated its sixth Lens Fest today and shared a new version of the Lens Studio with more capabilities for developers. The Lens Studio 5.0 Beta loads faster and features Gen AI. Anushe Fawaz ...

Snapchat has announced two major updates: the launch of a dedicated Apple Watch app and an expanded rollout of its Lens Studio platform to iOS and the web. The updates reflect Snap Inc.’s push to ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

Snapchat has announced the global launch of Custom Landmarkers in Lens Studio. Custom Landmarkers offer creators the opportunity to anchor Lenses to local places they care about and tell richer ...

Snapchat has done it again! Just when you thought filters couldn’t get any cooler, they’ve introduced a brand-new AI-powered Lens called ‘Imagine Lens.’ And trust me, this one’s on another level.

Snapchat is launching a new Lens that lets users create and edit images using a text-to-image AI generator, the company told TechCrunch exclusively. The new “Imagine Lens” is available to Snapchat+ ...