WholeSum raised new funding to expand its AI-based qualitative analytics platform, helping organisations extract reliable ...

You must have clearly defined research objectives to guide your analysis to ensure your analysis is focused on addressing your aims. Data Collection and Quality Familiarise yourself with the context ...

Note: this article covers structured, scalable content analysis of short form qualitative data where the human researcher has already determined and defines the parameters in advance for the LLM, ...

This course provides a broad introduction to carrying out qualitative research and how to apply qualitative methods to a range of contexts and study designs. We draw on the expertise within the ...

Qualitative data captures information and concepts that cannot be easily described by numbers, to better understand a phenomenon of interest from different perspectives. This data may include people's ...

We are not currently accepting applications for this course. Register your interest below to be notified when applications open again. The purpose of this course is to equip participants with the ...

Institutional investors face complex decisions—where to allocate capital, which managers to trust, how to weather volatility. These choices can’t rely on instinct alone. They require data, structure, ...

Opinions expressed by Entrepreneur contributors are their own. 2020 was a turbulent year for most industries, including the qualitative research industry. Many brands and agencies that had previously ...