The European Programmatic TV Initiative (EPTVI) has announced the launch of Stage Two of its industry-led collaboration, moving from industry discussion and alignment into action as the industry works ...
The European Programmatic TV Initiative (EPTVI), led by thought leadership and advisory collective The Project X Initiative, has announced the addition of industry advisors, and new partnerships with ...
Programmatic is creating more capabilities than merely a fast way of buying inventory. Dataxu’s Mike Shaw looks at the brands taking the technique to new heights. The launchpad for programmatic: ...
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