CORPORATE strategy is often treated as an event: A retreat, a deck, a consultant-led process culminating in a glossy document and a three to five-year plan. Yet the uncomfortable truth is this, ...
A growing breed of strategists are confusing data for insight and forgoing brave leaps in favour of uniform approaches, says Belinda Green, Publicis Groupe’s Chief of Creative Strategy, Southeast Asia ...
Your mindset can determine whether your company succeeds. Learn the benefits of embracing positive thinking.