It’s the faces that get you at Bricktionary. Lego, one of the world’s most flexible building toys, is based on a blocky system. Sure, they have are all sorts of fancy pieces and components these days, ...

LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew ...

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

Toy brand LEGO has unveiled a new pop-up event titled the “Dynamite experience”, done in collaboration with South Korean pop boy band BTS and available for visitors to experience along Singapore's ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

Not a day goes by without an impressive new launch from LEGO, but this is set to be one of its biggest innovations yet. Smart Play is a brand new platform that's designed to bring the bricks and play ...

Lego has unveiled new high-tech “smart bricks” it says will bring its classic toys to life with lights, sound and interactive movement. But one expert on early learning says that could lessen the ...

It is time for some Princess Power as LEGO has unveiled its newest Interactive Super Mario Bros. set featuring Princess Peach! Return to the Mushroom Kingdom and save the day with this delightful 208 ...

A yellow duck made of LEGO blocks had another LEGO piece with a black body and transparent material attached. When the duck was shaken 2-3 times, the transparent LEGO turned the same yellow as the ...

SAN JOSE, California: The Danish toy maker Lego on Jan 5 unveiled a new interactive building brick at the Consumer Electronics Show (CES) in Las Vegas, describing it as one of the most important ...