It’s hard to imagine a business that doesn’t want to take phone calls from customers. Sure, huge e-commerce entities like Amazon don’t relish getting calls, but they’re the exception rather than the ...

As it’s the New Year, you’ll be keen to implement new processes and marketing models to help your business achieve its best ever sales performance. Whilst there are many different pieces of software ...

Call tracking technology is a must-have if you’re looking to better understand your customers, optimize your marketing strategy, and increase conversions. Last-click attribution is a challenge every ...

There has been a great deal of discussion about SEO and call tracking lately. Several local marketers have written articles decrying call tracking, saying that it hurts SEO. Other local marketing ...

Call analytics, or "call tracking" as it's commonly called, is vital to gathering and analyzing marketing data for your business. Just as Web analytics can give you in-depth information about how ...

That said, it is one thing to make the phone ring, and quite another to track that call down to a lead source, a keyword, or both; enter call tracking. Call tracking enables marketers and agencies to ...

We have looked at some of the most popular rank tracking tools to see how they differ and what features each one offers for position tracking. Reliable rank tracker software is crucial to developing a ...

The COVID-19 pandemic has thrown confusion into even the most routine business transactions. The market is a roller coaster, people are out of work and business owners need to be smart with their ...