Lego unveils ‘smart bricks’, its biggest innovation in 50 years

Eight years of development have produced a computer small enough to fit inside a classic 2x4 brick. But do kids really need a ...

Lego brings new kid to the block with SMART brick. Here's what it is

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...
New Atlas

Lego's next-gen bricks make your creations interactive

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

This New Luke Skywalker LEGO Set Features New Tech That Is Sure To Be A Disturbance In The ...

In 2026, LEGO introduced the next phase in the interlocking bricks story with the debut of the SMART Play system. Though the ...

Lego Unveils Smart Bricks: A New Era of Play Innovation

In a groundbreaking announcement at the Consumer Electronics Show in Las Vegas, Lego has revealed its latest innovation: Smart Play. This development marks the most significant evolution in Lego's ...