Microsoft Advertising is introducing health insurance ads as a pilot program, the company announced Tuesday. The new format is now eligible to serve for advertisers targeting U.S. customers. An ...

Microsoft Advertising announced a new ad format for Bing Search named health insurance ads. Microsoft said advertisers are already seeing a 4X increase in return on ad spend (ROAS) and lower costs per ...

Tiny print ads sent curious readers to a phone number, only to reveal McAlvany Financial Group's larger message – the most important thing to insure is your wealth, and a Gold IRA can help. DURANGO, ...

Iowa’s insurance commissioner said he sees nothing illegal about new ads from the state’s dominant health insurer, which encourage consumers to skip the government’s troubled health insurance ...

For years, Indian insurance ads have followed a predictable formula: a celebrity face, a fear-driven message, and a forgettable impact. But in a category where trust is everything and attention spans ...