Speaking to Drapers before the centre opened, leasing director for Icon Outlet, Marion Dillion stressed the importance of fashion to the development. “Fashion is fundamental, it’s the cornerstone of ...

The Superdry fashion brand has joined the line-up at London’s Icon Outlet at The O2. The opening coincides with a record-breaking summer trading period for both... View Article ...

Icon Outlet at The O2 posted strong trading throughout January with sales up 34%. Sales at The O2’s Entertainment District were also buoyant with an uplift... View Article ...