Strong organizations always have a purpose—something promising and unique that attracts employees, customers and investors. There are many different methods for tangibly declaring this purpose. Some ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

Your vision statement is your hope for the future – an inspiring, futuristic thought that's memorable in its simplicity. You wouldn't guess it by reading most businesses' vision statements – including ...

Let’s face it, most vision statements aren’t very good. They’re either too dull and uninspiring to induce much of a reaction, or they’re a compilation of the latest fad words and corporate jargon that ...

Opinions expressed by Entrepreneur contributors are their own. Vision statements get a bad rap for a couple of reasons. First, they're ill-defined by people who confuse vision with a strategy. Second, ...

Whether they are mom-and-pop shops or giant corporations, many successful businesses have a clearly defined vision and mission statement. These are key to inspiring your team, focusing on achieving a ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

A program (e.g., department, school, or program) mission statement includes a description of the broad purposes the program is aiming to achieve, the primary functions or activities of the program or ...

The question “What is your vision statement for your practice?” often elicits funny looks from financial planners. Many individuals chose the financial planning profession because of its orientation ...