Here's a question to entertain you and your favorite camarada during la hora del cafe: When you make a choice to buy some food product, how important is the monito que sale en la caja? Do you even ...

Cereal description: The main cereal bits are as they’ve been since the days when Toucan Sam balanced a cornucopia-shaped fruit pile on his head like an avian Carmen Miranda: red, purple, orange, green ...

Kellogg’s launched Cocoa Loops, a chocolate-forward twist on the classic fruity cereal. The new cereal is now rolling out, with wider availability expected by January. Fan reactions are split, with ...

In the face of aggressive competition and a declining media budget, Burnett revitalized Kellogg's Froot Loops business and its icon Toucan Sam, using the 'Stolen Colors' campaign to turn apathy into ...