Would you want your company news to be released with a booming trumpet fanfare or a lonely whimper on a cymbal? The press release can be the text equivalent of both, turning your company into a ...

As a nonprofit leader, you know the challenge of getting attention for your organization and its cause. Between tight budgets and busy news cycles, spreading the word about your events and initiatives ...

Public relations (PR) professionals tend to have a lot on their plate. From organising media tours to responding to press requests, we’re willing to bet your day is packed. That’s why some PR pros use ...

Press releases are a key tool for public relations (PR) and communications professionals. They’re essential for connecting with journalists and customers, generating earned media, driving traffic to ...

Okay—your big event is right around the corner. Every least detail has been planned, everything’s ready to go, and you know it’s going to be incredible. Now it’s just a matter of promoting it. This is ...