Direct Mail Budgets Are Growing -- Logistics Is Now the Differentiator

Lob, the direct mail automation and logistics platform that brings the power of digital to direct mail, today released its fourth annual report, State of Direct Mail: Business Insights 2026, examining ...
Forbes

Why CMOs Need To Think Like Supply Chain Strategists To Leverage Direct Mail

For decades, logistics decisions lived squarely on the chief operating officer’s desk. But with rising postage rates and questions surrounding the possibility of zone-based pricing for USPS marketing ...