Business Wire

Consumer packaged goods companies can use price optimization to develop an effective pricing strategy, says Quantzig

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest price optimization study on the consumer packaged goods industry. A renowned ...
Business Insider

Integral Ad Science’s Consumer Exposure Optimization Flips Ad Conversation from Impressions to Consumer EngagementBeta program reduces underexposure of ad campaigns by up to ...

NEW YORK, Feb. 06, 2018 (GLOBE NEWSWIRE) -- Integral Ad Science (IAS), the measurement and analytics company that empowers the advertising industry, today announced findings from the beta test of its ...
Morningstar

Enterra Solutions Earns Numerous Best-in-Class Category Distinctions for the Fourth Consecutive Year In Promotion Optimization Institute’s 2025 Consumer Goods Vendor Panorama

Enterra Solutions, the pioneer and undisputed leader in enterprise optimization and decision-making solutions, today announced it has earned multiple Best-in-Class (BIC) category distinctions in the ...