Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make decisions. Over time, marketers have discovered certain “laws” that influence ...

We asked two top market research practitioners—NielsenIQ managing director for Myanmar, Vietnam and Philippines Patrick Cua and Kantar Philippines president Gary de Ocampo—to share about consumer ...

Trend fatigue is rising as fast fashion trends accelerate. Understand the effects on consumer fashion behavior and how ...

We asked a global group of entrepreneurs, business leaders and academics to assess consumer behavior and what it could mean for the coming year and beyond. By The New York Times This feature is part ...

New wireless carriers show how retail consumer segmentation is shifting toward identity, behavior, trust, and affiliation, ...

Over recent years, consumer behavior has been an evolving journey; and there is yet another twist in the road, shaped by economic pressures and shifting priorities. Entering 2022, global conflict ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Closes with Accelerating Inflation and Seven Consecutive Month-over-Month Price Increases on Everyday Consumer Goods ...