While many trends and techniques in web design come and go, one that remains constant is color. It is one of the basic principles of all design theory and a tool that contributes to an overall ...

Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about how to create visually digestible interfaces, download the free e-book Web UI Design for the ...

In a world of millions of websites, color is one of the best ways to make yours feel distinct. Color also plays a huge role in helping people recognize your brand quickly. So it’s not just fun, it’s ...

Color wields enormous sway over our attitudes and emotions. When our eyes take in a color, they communicate with a region of the brain known as the hypothalamus, which in turn sends a cascade of ...

Color is one of the most powerful tools in a web designer’s toolbox. It can draw attention, convey meaning, and spark desire—all while driving conversions and building customer loyalty. A good color ...

Website design is a crucial marketing element, representing your business to customers and prospects. Learn how to plan and ...

Many search engine optimization professionals have different interpretations of the term search-engine friendly website design. Learn how color affects your SEO efforts and conversions. Many search ...

Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. Small business websites must have an eye-catching design and ...