Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with ...

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

Texas AG Ken Paxton’s deal with Crest over fluoride imagery sparks praise and criticism amid broader debate over children’s ...

(Reuters) -Procter & Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and mouth rinse for young children because the products contain fluoride ...

NEW YORK – Procter and Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and mouth rinse for young children because the products contain ...

Fluoride toothpaste in fluoride-free toothpaste tubes caused a recall of boxes of children’s fluoride toothpaste by Colgate-Palmolive. The boxes say they contain Hello Wild Strawberry fluoride vegan ...

When parents are teaching their kids the basic habit of brushing their teeth, they shouldn’t have to worry about deceptive ...

Journal Editorial Report: The week’s best and worst from Kim Strassel, Allysia Finley and Kyle Peterson. It’s harder to tell the difference these days between Republicans and left-wing Democrats. Take ...