Behr paint is going big for their 2025 color of the year! On Aug. 21, the company announced “Rumors,” a reimagined deep ruby red that adds “warmth and rich allure both in and outside the home” as ...

"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...

Red is a classic color that has been used in interior design throughout history, but it's currently experiencing a renaissance in a way we've never seen before. Leaning into this trend is Behr Paint, ...

Tied to popular trends like color drenching and color blocking, the shade supports a shift toward serene, versatile palettes. Available at Home Depot, the paint headlines Behr’s 2026 Color Trends ...

Behr's unique 2026 color of the year can be used in surprising places around your home, emphasizing everything from tile to ...

As Apartment Therapy's Executive Home Director, I head up our decorating, trends, and designer coverage. I studied Media Studies at UVa and Journalism at Columbia and have worked in media for more ...

Are you familiar with the unexpected red theory? If you haven’t heard of it, it’s a design theory that impacts everything from fashion to home decor and even makeup. Essentially, it’s a popular term ...

We might be having a butter yellow summer, but Behr is leaning into a timeless sea of green for their official 2026 Color of the Year. Hidden Gem (N430-6A) is a dynamic and sophisticated blue-green ...