The spread of COVID-19 has made the term "behavioral change" famous. As a certified clinical psychologist, I normally provide counseling on behavioral change 1). Also, as a clinical and health ...

Behavioural Lab Affiliates: Zeina Afif, Dr Sanchayan Banerjee, Dr Barbara Fasolo, Dr Benno Guenther, Dr Levent Neyse, Dr Dina Rabie, Prof Fabio Tufano, Dr Chiara Varazzani, Dr Alina Velias. This ...

In a new study, groups of researchers teamed up to conduct a “megastudy” testing different approaches to encourage people to go to the gym more regularly (Milkman et al., 2021). As part of the study, ...

Reproducibility, or the ability to obtain the same results regardless of who conducts the experiment or when, is crucial for scientific knowledge and ensures objectivity. However, since the early ...

The advent of web-based platforms for behavioural experimentation has revolutionised the way researchers approach data collection, enabling large-scale, cost-effective studies with diverse populations ...

The beauty of behavioral experiments is that it makes it easier to try those behaviors again in the future, as the urge or need strikes you. For example, if you try making pizza dough for the first ...

The Behavioral Stack framework provides a comprehensive understanding of consumer behavior in today's complex markets. It emphasises the interaction of individual psychology, social dynamics, ...