LONDON, November 25, 2025--(BUSINESS WIRE)--OnAudience (www.onaudience.com), a global data provider specializing in data-driven audience solutions which gathers data from over 200 markets, today ...
Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.
In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering in Google Ads ...
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Audience targeting in Google Ads Search campaigns: How to layer data for better results
In competitive industries where keywords are costly, every edge matters. Beyond keyword targeting, consider layering audience targeting onto your Search campaigns to gather richer performance data.
Evorra, the next-generation SaaS audience and data platform, today (February 5th, 2025) announced a strategic partnership with ID5, the market-leading identity provider for digital advertising. This ...
In the world of digital marketing, it is common for reaching a larger audience to take precedence over smaller, more targeted audiences. However, the ability of hyperlocal targeting to propel success ...
We’ve all been hearing more about AI agents. But it’s more than just a buzzword. On Tuesday, software company Inuvo launched IntentKey, an audience insights platform that uses an advanced AI agent to ...
Unity has launched Audience Hub, combining privacy-first insights from its ad ecosystem with third-party data for brand marketers. The game engine company said Unity Audience Hub optimises audience ...
Google added a new promotion targeting option to Google Merchant Center for audience targeting. The option is labeled "preferred audience" and is available when setting up a promotion. This promotion ...
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