Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

As a brand, Adobe is synonymous with creating multimedia software like Photoshop, Acrobat, Illustrator, Premiere Pro and After Effects. In 2009, Adobe ramped up its online marketing and analytics ...

Adobe today announced a number of new features for Customer Journey Analytics, its tool for tracking customers across platforms that is part of the company’s Experience Cloud portfolio. As the ...

In this special feature, ZDNet examines how advances in AI, visualization and cloud technology are shaping modern data analytics, and how businesses are addressing data governance and a potential data ...

Nov 28 (Reuters) - U.S. shoppers spent $8.6 billion online on Black Friday, an Adobe Analytics report showed, as more consumers turned to laptops and phones instead of braving brisk weather to snap up ...