Add IP Addresses to the List of Money-Makers in the Sharing Economy While just about everybody these days has caught on to the usefulness of apps like Uber and Airbnb, it seems that the majority of ...

An IP address is a way for every device on a network to be seen. Without IP addresses, it would be impossible for those devices to be located. Think of your computer's IP address like your house's ...

With the invention of the internet years ago, new ways to market to consumers quickly arose—and companies seized the opportunity. Marketers used different means to track interactions to determine when ...

When the IPv4 address pool was depleted in 2011, some of the most impacted companies were internet service providers (ISPs) that needed these IPv4 addresses to grow their businesses. Less impacted, at ...

A study measuring the linkages between Internet Protocol (IP) addresses to US households and individual email addresses reveals a number of costly inaccuracies. The research demonstrates that IP ...